Planning for Outcomes, not Outputs

Circle Description

This circle will focus on how to organize your goals and roadmap around Outcomes instead of Outputs. We'll cover best practices and exercises, and you'll get group feedback on your real-world examples. Before the 1st session, please bring 1 example of a product goal that you would like to reframe as a business outcome (or already have in practice). Be prepared to discuss this with the group. Recommended reading: Outcomes Over Output: Why customer behavior is the key metric for business success</a> by Josh Seiden About the circle leader: Hi — I'm Greg Weinger, currently VP of Product Management at SheerID. I’ve been a developer, engineering manager, product manager, Director and VP of Product. My sweet spot is growth stage startups, where I like to be among the first 70 employees and help the company scale. My domain expertise is in enterprise SaaS marketing software, mobile apps, b2b2c, and maintaining equanimity and a sense of humor through the ups and downs of rapid growth.